According to The Economists, brands account for more than 30% of the stock market value of companies in the S&P 500 Index. According to a 2015 CareerArc Survey, 75% of job-seekers consider an employer brand before even applying for a job.

 

You can’t afford to ignore branding because branding is your business. Brands sell. There’s a direct connection between a company’s brand and its success. A strong brand provides a significant competitive advantage that differentiates it from its competitors.

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In this brief is to combine strategic and creative thinking to offer an integrated and holistic approach to increase brand value. Help to audit and position the brand, express the brand identity and eventually, execute the brand touch points. 

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